What factors are more important for
to successy run a shop? Each owner may have different views. Some retail customers believe that as long as the shop can earn money on the line, the service is good or not. This view, in fact, ignored the importance of service marketing. In the whole process of modern marketing service, the competition among retail customers, to a large extent, is the competition of service. Do not attach importance to the service of retail stores, over time will be eliminated by the market. Only good service in order to gain a firm foothold in the fierce market competition. So, how to do a good job of service?
initiative to improve
to establish the "customer is God" service concept. Think of what the customer wants, the urgency of the customer. The quality of service is directly related to the change of consumer psychology. Therefore, consumers should be able to buy goods, but also enjoy the warm and thoughtful service. Retail customers should take the initiative to improve the image of the store, increase service facilities, enhance the consumer’s shopping experience, and by providing value-added services for consumers, convenience services, such as membership card, door-to-door delivery, courier collection, to attract more popularity.
market information and consumer information is an important basis for the decision-making of the retail terminal construction, but also an important guarantee for consumers. With the development of our country’s economy and society, the market has undergone profound changes, and the sales model and management concept of retail customers need to be changed. Retail customers need to collect market information and consumer information, through the breakdown of consumer groups, to provide consumers with a more personalized service, improve customer satisfaction.
stick to integrity
is the embodiment of blatantly honest business, but also to safeguard the interests of their own, retail customers an important measure to safeguard the interests of consumers and the interests of the state. This requires the client manager to strengthen the propaganda of blatantly in daily work, made in the retail clients at the same time, strengthen price regulation, establish the feasible system, guide the customer retail mutual supervision, independent management, integrity management.
continue to learn
retail customers in the daily operation, but also should seriously study the marketing, customer service and other business knowledge. Only learning in place, in order to better customer service work. To achieve learning in place, light learning theory is not enough. The business environment is changing, the cigarette market too, which requires retail customers to find the problem and summarize the experience in the management, use of their school to continue to solve the new problems encountered in the course of operation, to meet new challenges.
in today’s world, if the business that operates can make consumption